Featured February 10, 2026 1 min read 0 views

How Bad Bunny’s halftime show is fuelling Latin American pride north of the border

A composite image of a man and Bad Bunny's halftime performace.

The reggaetonero delivered a performance full of Puerto Rican imagery and Latin American culture during the Super Bowl halftime show on Sunday. For some Montrealers whose roots extend south, the show’s impact was indisputable.

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